Insight
The Art of Business – What happens when a designer becomes an investor?
Published
1.10.26
Anna Haupt brings a designer’s eye into her role as an Investment Director at Industrifonden, always championing design as a strategic force at the core of successful companies.

In a interview with EY Doberman, Anna Haupt, Investment Director at Industrifonden, reflects on design, leadership, entrepreneurship and what it means to stay curious about the world around us.

Cultural experiences, in her view, are among the best ways for people to find answers within themselves. They prompt reflection: How do I want to live? What drives me? Which values do I want to carry into my work?

Leaders with ambitions to build large, successful international companies must understand how to communicate their values, Haupt argues.

“Anxious leaders who search for answers in others rarely succeed. It’s important to expose yourself to the potential of being inspired in ways you couldn’t have anticipated."

Read the full interview here.

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